By: Pankaj Sakariya

May 28, 2021

9 Biggest Reasons Why You Should Choose Magento

Are you thinking to open or grow an online store for your business? Magento Development has been an answer to this question for a long. While choosing an e-commerce platform boils down to the features, structure, and support behind the hosting platform. There are many reasons that big companies are investing in Magento. We will disclose some of them in this blog.

What is Magento for E-commerce websites?

Electronic commerce is an ever-evolving market with over 86,000 websites in a single country, as an online store owner that can never deny the power of the Magento store. It has a significant market share and maintains to lead amongst its competitors.

It is build using PHP that helps to build e-commerce websites. Some basic features of this platform are:

• Product Management: There must be images, product reviews, inventory, and a favourite list.
• Category Management: This makes it easier to find and choose products based on specific categories.
• Inventory Management: The products can import, export, and available in stock.
• Customer Account: This can deal with account status, preferred catalogue, shopping cart, transaction history, and shopping cart.
• Payment Gateways: Customers can complete online transactions through credit card, Authorize.net, PayPal, Google Checkout, and more external payment modules.
• Global Support: It supports multiple languages and currencies
• Customer Services: Magento has enhanced features, customer information, follow-up services, and email service.
• Search Technology: Google Sitemap helps to provide fast, user-friendly search
• Marketing and Promotional Tools: Website owners can provide offers, coupons, and promotions
• Analytics and Reports: Integration of the Google Analytics service helps in building multiple reports for the business.

Why Magento Development Company is the way towards success?

Open Source

This is one of the important reason that Magento has been a top choice for the developers. The Magento Community Edition is free of cost. It can be easily installed and used. You need to hire Magento developer to speed up the performance of your e-commerce store. Developers can add new functionalities and features by using the Magento modules. It has a vast library of modules at the Magento Marketplace. These help to make the website developer-friendly and improve the development process.

Magento Community

One of the critical thing for Magento is that it has a significant community to support the developers. There are dedicated developers, project manager, programmers, product managers, bloggers, and more. The Magento Community ensures that the workflow is smooth. The trusted community can help in providing guidelines and fix issues. It is safe, faster, and provides regular updates.    

SEO Friendly

Being a Content Management System, it is essential to have an SEO friendly website. It has a collection of features that include URL structure, positioning layer, tags, positioning layer, descriptions, and more. These can help you gain higher ranks on the search engines. Some SEO features Magento platform has:

•     Search Engine friendly URLs
•     Layered Navigation
•     Keywords
•     Meta descriptions
•     Sitemaps
•     Product Title
•     Meta Tags

Ease of Integration

Magento allows websites to integrate third-party services effortlessly. These include database applications, order tracking, payment gateways, order tracking, and more. It is high time for the migration to Magento to get hands-on the best tools and features in the market. They will help you monitor the performance and enhance its efficiency with the right strategies.

Mobile Responsive

To grow your business you must concentrate on mobile traffic. Magento websites are compatible with mobile devices. Magento Development Company maximizes the shopping experience as they have the resources to adjust image size and video. An E-commerce website gives the freedom to customize and optimize the elements. The drag-and-drop features can provide an exceptional mobile shopping experience. 

Flexibility

It gives authority to the website developers. They can enjoy complete control over the functionalities of the Magento website. It is essential to develop a unique and seamless user experience across multiple devices. Magento allows you to customize the backend of the website to meet user requirements.

Multiple Tasks

Magento allows users to perform multiple tasks at the same interval. It saves a lot of time as you can monitor and enhance website performance efficiently. Merchants and developers can help manage the products, customer information, billings, and user-friendly admin panel.

High Performance

An e-commerce website has to deal with page loading time, processing time, and other static or dynamic operations. It ensures that website performance by using minimal server resources. Your website has a few seconds gain conversions for the business. As it may increase your bounce rate and lose potential customers. Magento has modern technologies like Memcached, optimized database, Varnish, FPC, Redis, and more.

Security

It has SSL security and dedicated IP to ensure that customers’ data is safe. Magento allows using multiple payments to ease online transactions. It is vital to keep sensitive information safe from online vulnerabilities.

Wrapping it up!

This is just the end of the blog, why it is the right choice to invest in the Magento Development Company. It offers you flexibility, features, and functionalities to match the market requirements. You can contact us! We have the right experience, knowledge, and team of experts to grow and start an e-commerce store.